Our WasteBasedBricks carry names such as Truffle, Aubergine and Caramel. Often people ask us if they are made of food waste. This is not the case (otherwise they wouldn’t laste many decades) but we are excited when our materials get applied in interiors and exteriors that tickle our senses. One of our clients did exactly this. Starbucks is working dedicated to make their shops more circular by applying sustainable materials.
The focus of StoneCycling on both sustainability and design has proven to be a perfect match. After a long process the first few Starbucks outlets with StoneCycling WasteBasedBricks are a fact! BlackPepper, Caramel and Nougat bars and coffee-to-go counters can now be seen in the UK and Romania. Hopefully many more will follow.
Below a few photo’s of the project.
How it’s made
When Starbucks does something, they like to do it good. About two years ago we met their head of design at the Dutch Design Week. A few weeks later we visited their office in Amsterdam to show the range of colours and textures of the WasteBasedBricks. They immediately started working on concepts and designs, got us linked with their quality team in London and challenged us to look at our products in a different way. This resulted in the first few mock-ups featuring our Aubergine, Nougat and Caramel in various Raw and Sliced mixes.
Working with the designers of Starbucks led to surprising insights for us. By using different levels of ‘thickness’ and combining the Raw and Sliced finishes, a totally new aesthetic was created. This helped us to further explore the things we can do with our products.
The design team was specifically looking for a material that could both be applied inside and outside. After many reviews, quality checks, factory visits and coffees we finally finished the first three projects for Starbucks’ Drive Thru concept. In this concept, our material is used for the coffee bar inside and then extended to the drive-thru counter outside.